The Aicomp Group celebrates its 25th company anniversary in 2025 as one of the world’s leading implementation partners for SAP variant configuration solutions. The company now employs over 80 staff members at six locations in Europe and the USA, operating globally as it serves customers in the packaging industry.
Market-Leading Position Through Strategic Partnerships
The over 25-year partnership with SAP underscores Aicomp’s leading market position in variant configuration – particularly in the packaging industry. Through close collaboration with SAP, in-depth industry knowledge continuously flows into the development of customized solutions. Aicomp contributes not only technological competence, but also comprehensive understanding of industry-specific processes and challenges, which is strategically utilized in joint projects.
Customers also confirm the exceptional quality of this partnership: When Aicomp couldn’t present a finished solution at a customer meeting in 2006, the team developed a working demonstration overnight – proof of their practical innovation power and deep understanding of customer needs.
The secret of long-term customer relationships lies in exceptional employee retention: many team members have worked for the company for 10, 15, or even 20 years. This loyalty and continuity among our team creates trust, promotes sustainable relationships, and enables meeting specific industry requirements with mature expertise.
Future Strategy: AI and Cloud Transformation
Looking ahead to the next 25 years, Aicomp focuses on digital transformation and new technologies.
“The next 5 to 10 years offer truly great opportunities and challenges for Aicomp. With new cloud developments, big data, and AI, we are positioning ourselves to develop solutions for our existing customer base that make a real difference.” — Jeroen Koopman, CEO Aicomp NORAM.
The digitalization of the packaging industry drives continuous innovations. Technologies like Digital Printing require new approaches to product configuration, where Aicomp grows together with its customers. The company possesses the right expertise in new technologies and understands how to integrate them into the existing portfolio.
Revolutionary Founding Idea Creates New Industry Solution
The success story began in 2000 when five SAP specialists in the Swabian Alb implemented a groundbreaking idea: making SAP technology usable for an industry that was previously considered “not really SAP-capable.”
“In the nineties, SAP developed a powerful configuration tool called Logistic Variant Configuration, which allows customers to configure products in lot size 1. We took this tool and introduced it to the packaging industry because at that time, due to the sheer volume of product characteristics, it wasn’t possible to use SAP in this industry.” — Michael Tews, Co-founder Aicomp.
The development of VCPowerPack, an ABAP-based product configurator for SAP ERP, marked the strategic shift from pure project provider to software provider with license and maintenance components – a milestone for sustainable growth.
International Expansion Shapes Corporate Culture
The breakthrough came in 2003 with an expansion to the USA. Memphis proved to be strategically ideal: centrally located with short distances to the most important packaging companies in Atlanta, Chicago, and Cincinnati. Within a radius of 500 miles, 80% of the headquarters of the five largest packaging companies worldwide were located at that time.
International expansion also shaped the special corporate culture. The close sense of community among teams in Memphis created a unique Aicomp DNA that is still characterized today by exceptionally long employee retention.
An Outlook on Further Potential
With its established position as an industry specialist and strategic focus on future technologies, Aicomp is optimally positioned for the next 25 years. The combination of technical expertise, long-standing partnerships, and strong corporate culture forms the foundation for further international growth.
